This project brings two brands together in support of the next generation of designers to celebrate diversity and creativity.
A conceptual design competition hosted in collaboration with Stella Jean, an inspiring Italian designer battling racism in the fashion industry, and Caramel Rock Academy, a London-based fashion education charity.
Stella's Students
Brand Audit
This project included the development of a Brand Audit to understand Stella Jean's mission, values and opportunities for a charity collaboration. I then created a concept pitch deck outlining the competition goals, strategy and stakeholders, and a press release and advertising video to launch the campaign.
Pitch Deck
Launch Materials
Press release aimed to make the media and stakeholders aware of competition launch, and social media advert Caramel Rock Academy.